“People Can Get a Cheeseburger Anywhere; They Come to Chotchkie’s for the Atmosphere and the Attitude” – Stan, Office Space
You should expect detailed 90-day and annual plans, thorough call recaps, colorful writing and a “beginning with the end in mind” approach. You should expect deadlines to be met; comprehensive reports and response should be timely. All standard. Hire the people with the greatest ability to create and execute brilliant ideas. A lot of people can do the work, only a few have vision, only a few can be great.
“We’re gonna go go go go go go and we’re not gonna stop til we get across that goalline.” – Rudy
Would more publicity help you? How about a weekly series of 52 short videos to weave into your social media campaign? How about a website rich with content and a well-written monthly email marketing? Annual and quarterly integrated multi-channel marketing plans? All of the above?
“This Is How We Do It” – Montell Jordan
The combination of brilliant ideas and formulas is lethal. Change can be difficult, but it’s time, pull the trigger, this is going to be fun. It’s easier than ever to capture multimedia content, but most “creatives” still operate like we’re developing film in a dark room. By industry standards, our services are inexpensive; by industry standards we’re light-years ahead of the industry. We’re lean on overhead and filthy rich on knowledge.
Discover, Develop, Deploy + Measure
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