design
progress
statements
360-Degree DIGITAL + TRADITIONAL MARKETING agency
Let's get started
What we do
Effective Marketing Is a Smart Mix of Art and Math
Most marketing pros do what they like to do — not what the client needs. Some understand digital, journalism, advertising, public relations and social media individually — few grasp all like we do.
Creating a Marketing Plan?
Consider this Formula.
1
DISCOVER
Start with the end goal, develop a focused plan, identify your perfect customer. Where do they live? What do they listen to and watch? What do they do?
2
DEVELOP
Be a storyteller and have some fun with your brand! Engage, educate and entertain!
3
DEPLOY
Let the message fly on your website, blog, eNewsletter, social channels, traditional advertising, direct mail, media relations campaign, etc., let it soar!
4
MEASURE
What’s working? Do more of this! What isn't working? Fix it!
Are These Channels Part of Your Marketing Mix?
They Should Be.
Public + Media Relations
Targeted publicity
Covers and features
Hemingway-like press releases
Einstein-esque fact sheets + press kits
Local, regional + national press
Strategic partnerships
Social Media
Engage, Educate + Entertain
Multimedia social media
Professional storytelling/copywriting
Detailed planning
Beautiful video + photos
Strategic Planning
Fail to plan, plan to fail
Begin with the end in mind
Who is your perfect customer?
Weekly, quarterly and annual vision
Copywriting
Headlines that stop readers in their tracks
Why you do, not what you do
Copywriting for: websites, brochures, catalogs, direct mail, social media + more
Websites + eMarketing
Why even have a website?
Real prospects read, every word
Build a database and drive business
Content
Blog management
Copywriting
On-camera interviews
Executive features
Ghostwriting
Blog
My A State of Trance Top 100
A State of Trance, the weekly radio show is likely trance music’s...
Read More
WBGD: Hammer the Driver and Paint the Approach at Bandon Dunes Resort
Next stop is Bandon Dunes Resort, the official halfway house of the...
Read More
Review: Lawyer Mike, "You Don't Know Me"
– Lawyer Mike is the rare renaissance artist that can’t be boxed....
Read More
Dallas Observer: Fall of the Berlin Wall and Paul Van Dyk
Unless there’s a day off from work, most don’t give a damn...
Read MoreOur clients
Some friends
we have made while
working together.
Our clients describe us as a product team which creates amazing experiences, by crafting top-notch user experience.
